ferraiouli
Law Practice
As a freelance designer with Gravital Agency, I had the task to create a rebranding for the firm, to give a fresh design to the digital content and creative assets overall design.
New Identity
A new visual identity was proposed to create an overall design for the digital content and new company website. Establishing the combination of two typographies for a versatile look and the proposal of new colors that would balanced the two main colors, blue and orange, of the brand.
![ferraiuloweb-typ.png](https://images.squarespace-cdn.com/content/v1/5eadb2ccc6df023d839e75eb/08a8aa1c-234e-43b7-bbed-44da85eb2515/ferraiuloweb-typ.png)
![ferraiuloweb-colors.png](https://images.squarespace-cdn.com/content/v1/5eadb2ccc6df023d839e75eb/f37e4121-bd53-4bd0-841f-9b1a542a11ba/ferraiuloweb-colors.png)
Grid
A grid was created to organized the content and brand colors, prioritizing the primary colors and use secondary colors as details or accent elements.